Imminent shifts in the industry landscape predict the potential extinction of 'digital agencies' by 2024. These changes, spurred by an evolving global business climate and ever-advancing digital technologies, threaten to overhaul the current agency model. With a major industry transformation on the horizon, it is crucial for stakeholders to stay ahead of the curve and prepare for this new era of digital marketing. The current circumstances present a unique opportunity to reevaluate business strategies and to embrace innovative approaches that meet the changing demands of the market.
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